Logo ASQ

Montreal Section 0401

September 2010 (Volume 60 - Issue 7)

Our objective: To increase awareness, interest, and involvement in Section activities and
quality-related subjects.  Visit our web site at http://www.asqmontreal.qc.ca/

1 - Next Event

7 - 2010-11 Planned Events

13 - Executive Committee Meetings & Officers 

2 - Ad / Publicité

8 - Welcome to our New Members 

14 - ASQ Certification & Recertification   

3 - The Editor's Corner

9 - Sustaining Members

15 - Unemployed Member Dues

4 - A Word from your Section Chair

10 - Other ASQ Events

16 - Feedback / Pass It On

5 - Had You Come to the Last Event

11 - ASQ News

17 - Advertising Rates
6 - Cherish your Customer Feedback 12 - Section Education Program

1. Next Event

Who Needs Lean Accounting?

Date:    Wednesday, September 15, 2010   

Time:    6:00 PM

Place:   Wyndham Montreal Aeroport Hotel (PET Airport)

            12 505 Cote de Liesse,  Dorval, Quebec H9P 1B7


Brian H. Maskell
President, BMA Inc.

Some of you might be asking “What is Lean Accounting?” Some may have strong feelings either for or against it.

On 15 September, we provide you with a chance to learn more and to put your questions to an expert in this field; Mr. Brian Maskell, President of BMA, Inc. A sought after speaker, Brian Maskell has more than 25 years' experience in manufacturing and distribution, and is the author of six books including; one in 2003 on the practical aspects of implementing Lean Accounting; Performance Measurement for World Class Manufacturing (1991); Software and the Agile Manufacturer (1993); New Performance Measures (1994); Making the Numbers Count; the accountant as an agent of change (1996), and the software product Putting Performance Measurement to Work (1999) from Productivity Press.

Mr. Maskell conducts seminars and workshops around the world on such subjects as Lean Accounting, Performance Measurement for World Class Manufacturing, Lean Manufacturing, Software and the Agile Manufacturer, Value Stream Cost Management, and Agile Manufacturing, he is one of the authors of the Wikipedia article on Lean Accounting at http://en.wikipedia.org/wiki/Lean_accounting, and he will be our guest speaker – by video and/or virtual conference - at the next monthly meeting of ASQ Section 0401. 

If you have questions for Mr. Maskell, or if you just want to learn more about the subject and what our members are saying about it, please join the discussion on our LinkedIn blog.

Cost: ASQ Members ($40), Non-Members ($50)

Supper and Parking are included.

Bring your business cards and be ready to network!

For registrations or information please contact: Mitchell Daudier at;
(450)  647-7830
or e-mail at Mitchell.Daudier@pwc.ca

2. Ad / Publicité

Brian H. Maskell has more than 25 years' experience in manufacturing and distribution industry. He has held a variety of management positions from the shop-floor of an electronics company to Manager of European Inventories for the Xerox Corporation to Vice President of Product Development and Customer Service of the Unitronix Corporation. Over the past ten years Mr. Maskell's consulting practice has taken him to many manufacturing and distribution companies in the United States, England, Mexico, Australia, South Africa, and Europe. He has assisted these companies in the implementation of advanced manufacturing techniques including lean and agile manufacturing methods, logistics and supply chain management, lean accounting, value-stream costing/management, new performance measurement, process re-engineering, enterprise information systems, and total quality management.

Mr. Maskell has an engineering degree from the University of Sussex, England. He is certified with the Chartered Institute of Management Accountants in London, and is a Fellow of the American Production and Inventory Control Society. He is the author of numerous articles and papers and regularly 
presents papers at national and international conferences.

3. The Editor's Corner

By Michael Bournazian, Eng., Newsletter Editor

First impressions are important in many facets of life, including quality!  A recent business trip to Toronto showed me the 2 ends of the spectrum with regards to making a good first impression.

When I arrived at Company #1, the receptionist in the lobby had a nameplate on the front of her cubicle which declared her to be "Director of First Impressions" (see pictures below).  I asked her if that was truly her official title: not really she said, but everyone else had one, so the President decided to bestow it upon her since she was truly the "first impression" of the company that people from the outside received upon arrival.  During my 3 days there, I witnessed on several occasions her manner of dealing with people arriving at the company in person, as well as her manner of dealing with people on the phone.  Obviously this does not guarantee a conforming product, but it certainly does not hurt in at least putting the visitor or caller in good mood.

Compare this to Company #2.  As you arrive, one of the first things you see is that the company in question (a machine shop) keeps raw material outside of the building, which is fenced in but uncovered on top (i.e. open to the elements).  As a result, I saw many castings and forgings exhibiting corrosion.  When I mentioned this to them during my visit, I was told that it was O.K. because all the corrosion would be machined away.  The problem with this argument is "what if there are surfaces that are not supposed to be machined?".  Unless the company could prove that all surfaces of the casting or forging were going to be machined, I could not accept this argument.

As an additional reason for better protecting the material, I specifically pointed out that this exterior raw material storage area was the first thing that people see when they pull up to the company, and therefore was the first impression they would have.  If I was a prospective customer visiting the company for the first time, and I saw this raw material stored outside with minimal protection
and corroded surfaces, I would not have a positive first impression.  In the end, I encouraged them to try and implement a better practice, for the quality of the product as well as the first impression of their business.  We'll see what the next few months brings in terms of possible corrective action.

4. A Word from your Section Chair

Photo Gordon AyotteBy Chantale Simard, ASQ Senior Member, CMQ/OE, Section Chair

Welcome to a new season with ASQ Montreal Section. I hope you will enjoy your experience in 2010-2011 and will be a regular attendee at our monthly events. If you are passionate of quality, are working in that field or wanting to do so, one of the best ways in Montreal to keep in touch with other people like you is by coming to our events. It is also a great way to learn at low cost. Our events are not expensive and our volunteer speakers are always the best! I will see you on September 15.

The leadership team gained new members during the last season and they are already at work. We are now 18 and still growing! You can find the list of your executives here. All these volunteers are giving time for our section so we can meet, network and learn. If you want to join the leadership team, don’t hesitate. Contact me chantale.simard@videotron.ca or anyone on the team. You can find most of us during our events (check the program). If you simply want to assist at our executive meetings, you are welcome to do so.

Thanks to our Newsletter sponsors for their support to our Section. Welcome to all who would like to advertise.

Give me your feedback by e-mail

5. Had You Come to the Last Event

Here are some comments from Section 401 members who attended the last event in July 2010: the annual 401/404 golf tournament:

Gordon Ayotte

For the second year in a row, our last event was a day of golf held jointly with section 404 in Base de Roc near Joliette.  The event started from a beautiful morning, but eventually in the afternoon the weather was not really cooperating for golf, but it certainly contributed in turning the latter part of the day into a great networking opportunity by assembling people sooner and having plenty of opportunities to meet and have exchanges with all the participants. The Base de Roc personnel reacted very professionally to the circumstances by providing rain checks and adjusting the schedule to compensate for the weather.  If you could not attend this year plan for it next year in order to benefit from this great event.

Chantale Simard

Yes it rained, a lot, but it gave us more time to network and socialise.  We had a good attendance of 10 foursomes and a few more participants that came for the supper.  It was a pleasure to talk with quality professionals I had not seen for a while and other I met during that special day.  I look forward to participate again next year.


Thanks to Club de golf Base de Roc for giving every participant a gift-certificate because of the rain, to Denise Côté and Ovide Côté for their precious help and to Marcel Charbonneau who worked with me this year on the golf committee.  Thanks to all our sponsors: Dessau (joyeux retour des golfeurs), QMI-SAI Global and BSI Canada (escomptes formation et lunch au 9ième), Club Base de Roc (droits de jeux) et NQA Canada (prix de présences).

Raymond Dyer
In all the years I've been participating in the ASQ Golf tournament, never have I ever had to worry about rain.  It was almost a given I could promise this to my son's friend whom I managed to enlist, along with our very own Dr. David Tozer and my son as part of the foursome for this year's ASQ annual "Quality" golf tournament.  This young man's mother had warned him about dressing discretely for the tournament (he wanted to bring an "umbrella" hat) so both he and my son were models of proper golf dress etiquette.  Starting out, we were concerned about the weather.  The internet (hey with 2 kids starting college and myself, you had to know we'd check) was warning of both heat and storms in the area.  The practice driving just before our turn to start confirmed the heat.  By the time we had finished our forth hole (par at long last!) the storm warning came into effect.  Because we were, from what I could tell, the furthest distance to the club house and in a valley so that the lightning was not as imminent a danger, we stuck it out in the rain for quite awhile, being the last ones to finally come back in.  To keep busy (you can never keep a good teenager down for long) my son and his friend played on his ipod while David (hey physics is his background) reminded me of the importance of staying right where we were for safety reasons, even if that meant getting completely soaked.  When we eventually made it to the clubhouse, we were drenched, a little disappointed, but oh so glad to be back.  The supper was great, the discussions very pleasant as usual, the memory something to talk about for years to come, the golf club was good enough to provide us a "rain check" (very apropos), and my son who always likes to kid me about looking on the bright side of things (something I'd like to think I shared with him growing up) said "Hey, just think of it Dad, this year you won't win the most honest team award!".  After 4 years of so of winning this very notable award, this was indeed a mild consolation.  It was a memorable day, one we don't regret; however, my son's friend insists he's coming back with his "umbrella" hat and a bathing suit, the heck with decorum!

Michael Bournazian
This year's golf tournament gave me the chance to golf for the second time in my life, the first time being last year's tournament.  It also gave me the chance to drive a golf cart during a torrential thunderstorm!  On the positive side, the raincheck provided me the chance to return the following weekend and play a round with a good friend of mine.  We got in the full 18 holes Vegas-style.  Hopefully next year's tournament will have sunnier weather.

6. Cherish your Customer Feedback

by Raymond E. Dyer - ASQ CMQ/OE & CQA, Voice of the Customer Chair

Cherish means to hold dear; to keep or cultivate with care and affection.  While we can't always change everything to meet everyone's feedback, some of which sometimes contradicts each other, I can assure you that your section's leadership team takes very much at heart what you, our members, want and need from our ASQ section.  Networking opportunities, events, website communications, e-newsletters, certification training, testing, and recertification services, etc. are just parts of what your section leadership team tries to provide for you.  We do value your feedback which is why you'll often see us trying to capture it, e.g. links to contact us via the e-newsletter and website, after-event surveys, etc.  One of the tools we will also be embarking on is ASQ's survey tool being made available to Voice of the Customer chairs of the different sections and divisions.  We are keenly aware of how our society is being overly surveyed and to what extent these surveys are often painfully long and complex which is why you have our word (yes the leadership team agrees) that I will issue short surveys no more than twice per year.  We thank the 32 members that answered ASQ's centralised section survey earlier this year and can assure you we have taken note, i.e. reviewed in one of our executive meetings, key highlights from the survey.  In summary, you rated us very well, thank-you!  What the ASQ survey lacks that we want to more concretely capture are local concerns, interests, needs, and wants.  Our thinking is a quick survey in the November 2010 timeframe to establish a current satisfaction measure and capture information subject to influencing us during this season.  This would then be followed up on by another quick survey in the May 2011 timeframe to assess progress made and solicit even more ideas for future seasons to come.
I was told many years ago, when first introduced to Quality, of a fuel company that had posted at its gas stations the following statement "We can't fix problems we don't know about.".  We cherish your feedback, both positive and constructive, and will do our best to most effectively introduce change addressing as many of your suggestions we feel we are capable of handling.  In the meantime, please contact us should you want to raise something to our attention.  Our e-mails and phone numbers can be found via web site http://www.asqmontreal.qc.ca/executive/contacts.html .  Thanks!

7. 2010-11 Planned Events

By Sukhvinder S. Jutla, 2010-11 Program Chair

Date, time, and location will be confirmed as we pogress into the year.  Most events are planned for Wednesday evenings and are held at the Wyndham Montreal Aeroport Hotel.  Watch the Newsletter and our web site for further details.



October 20, 2010 (The challenges of) Quality in small and medium - sized businesses
November 17, 2010 Quality Tools
January 19, 2011


February 16, 2011

Risk Management/Business Continuity

March 16, 2011

Supply Chain Management

April 20, 2011

Cost of Quality

May 18, 2011


July 2011 Annual Golf Tournament

Give me your feedback by e-mail

8. Welcome to our New Members

Parag Acharya, Brian Beaulieu, Richard Bissonette, Jasmin Bourdon, Hailiang Chen, Passinte Desouky, Peter Dimitropoulos, Leonard Eva, Ilka Mcsween, Jonathan Menard, Gilles Mercier, Jacques Monette, Achille Njike, Lucie Opatrny, Michael Pedersen, Hong Yan Tian,
Jonathan Trepanier, An Wang

9. Sustaining Members

ASQ Montreal Section thanks our
Sustaining Members:

Bombardier Aerospace

SC Johnson Home Storage

QMI - SAI Global

10. Other ASQ Events

ASQ Ottawa Valley (Section 407) Member Event (Thursday, September 23, 2010)

Six Sigma

presented by Gilles Pilon

Come out and hear what Ottawa's foremost expert on SIx Sigma has to say.

-Thursday, September 23rd - Doors open at 6:00pm, presentation from 7:00-9:00pm.
-RCAF Officres Mess, 158 Gloucester Street, Ottawa, Ontario.
-$10 for ASQ, CPSQA, NQI, OMN, ODNOO and BSI members, $12 for non-members (everyone welcome).
-Please register.

11. ASQ News

Get LinkedIn to ASQ
Have you been thinking about setting up a LinkedIn Group for your member unit? Make it easy for your leadership team and your members to communicate with each other by becoming a subgroup of ASQ’s LinkedIn Group.  You may also want to join the primary ASQ group on LinkedIn to network and knowledge-share. Contact Trish Borzon for more information.

ASQ Weekly Story Preview: Scrambling for Answers
Quality experts are weighing in on the egg recall controversy. The U.S. Food & Drug Administration (FDA) says as many as 79,000 illnesses and 30 deaths due to consumption of eggs contaminated with the bacterium Salmonella Enteritidis (SE) occur each year. It says that may be avoided with its new food safety requirements for large-scale egg producers. But, quality experts aren’t necessarily as confident in the rule’s ability to prevent infections. Be sure to read this story in the next issue of ASQ Weekly, September 8.

12. ASQ Montreal Section Education Program 2010-2011

By David Tozer, Ph.D., ASQ CQE and SSBB, Education & Audit Chair

Having ASQ certification gives you an edge in the market and can significantly increase your income.

ASQ Certification often leads to higher paying employment. The money invested in education and certification increases chances of finding employment quickly in the down sizing environment we live in. People who take the section sponsored refresher courses, and spend at least twice as much time as spent in the classroom on self study, have an 80%, or better, chance of passing the examination on the first attempt.

Certified Quality Engineer Topics include: quality concepts, cost of quality, human resources, team formation and group dynamics, inspection, metrology, sampling, reliability, quality standards, quality audit, statistics, design of experiments, process improvement, liability, and modern management methods for improving quality.

Certified Six Sigma Black Belt Topics include: quality concepts, cost of quality, enterprise wide deployment, business process management, project management, team formation and group dynamics, define, measure, analyze, improve, control, lean enterprise, statistics, design of experiments, and design for six sigma.

Certified Six Sigma Green Belt Topics include: quality concepts, cost of quality, enterprise wide deployment, business process management, project management, team formation and group dynamics, define, measure, analyze, improve, control, and statistics.

Certified Manager of Quality/Organizational Excellence Topics include: quality concepts, quality planning, customer focus, quality standards, project management, cost of quality, team formation and group dynamics, human resources and improvement.

Certified Quality Auditor Topics include: quality concepts, team formation and group dynamics, management responsibility, audit objectives, audit preparation, audit conduct, audit reporting, sampling, and basic statistics.

Certified Quality Inspector Topics include: quality concepts, team formation and group dynamics, geometry, metrology, reading drawings, mechanical processes, statistical process control, inspection, and sampling.

Calendar and Registration Form

Questions? In house courses, etc.: David Tozer:  (514) 694-2830, mailto:davidtozer@qualitiqua.com

13. Executive Committee Meetings & Officers

Section Executive Committee (Leadership Team) Meetings are held at different locations, starting at 6 PM. The next regular meeting is tentatively scheduled for :

October 6, 2010 - November 3, 2010

January 5, 2011 - February 2, 2011 - March 2, 2011 - April 6, 2011 - May 4, 2011

Consult the List of Your Executive for 2010-2011 here

Note that all dates planned are subject to change. Please call ahead to attend by contacting the Section Chair or the Section Secretary.

Note: Available on request for section members only are minutes of section executive meetings (contact the Secretary) and section operating budget information (contact the Treasurer).

14. ASQ Certification & Recertification

Please visit www.asqmontreal.qc.ca/Certification/Exmdates.html for exams dates.

For members interested in preparing their journals for recertification, please contact Norman Dickinson, Recertification Chair, at telephone: (514) 334-6102 or e-mail: internet@asqmontreal.qc.ca.

15. Unemployed Member Dues

Unemployed ASQ members receive a discount on their membership dues based on consecutive years of membership.

Consecutive Years of Membership Dues Discount
1-4 50%
5 or more 100%

Eligibility Criteria

  • You must be a Full, Senior, or Fellow member.
  • Any years as a Forum, Associate, or enrolled student do not qualify.
  • You may submit this application only after being unemployed for at least 90 days.
  • You must be actively seeking employment.
  • Retired or self-employed members are not eligible. ASQ offers a similar benefit for retired members.


  • Your basic membership dues for the current membership year will be paid or partially paid by ASQ. Basic membership dues exclude
    additional Forums and Divisions, journals, and additional Sections (Seniors and Fellows—you keep your extra benefit of choice).
  • You may participate in the program for no more than two years in your membership lifetime. You must complete an application for the second
    year of participation.
  • After renewing your membership, please visit Careers in Quality to search for jobs, apply for positions online, and post your resume for employers to view.

The following links require that you be logged into your account before you try to activate them.

Download the 2009/2010 Unemployment Program Application (July 2009–June 2010 Membership Groups) (PDF, 48 KB)

Download the 2010/2011 Unemployment Program Application (July 2010–June 2011 Membership Groups) (PDF, 78 KB)

16. Feedback

Please send us your comments about the ASQ Montreal Section 0401 E-Newsletter (topics, layout, length, etc.).  Do you want to contribute an article (English or French) or a good idea ?
Contact us by

17. Advertising Rates 


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10% discount  for 2 to 7 issues; 
25% discount for 8 issues (full year) 

Contact Michael Bournazian for more information

Pass it on

We invite you to forward this Newsletter to friends and colleagues who may be interested.

The ASQ Montreal Section 0401 Newsletter is prepared by and published for its members.
Section web site: www.asqmontreal.qc.ca
Newsletter Editor: Michael Bournazian, Eng.
The opinions expressed in the Newsletter are those of the authors, not those of ASQ. Articles may be reproduced if the source is stated
If you are an ASQ Montreal Section member and wish to receive this Newsletter by e-mail, please go to www.asq.org and revise your profile to add mailings from your section.

How to Opt Out.

This e-mail is being sent in the course of normal Montreal Section  business to the e-mail address of record. We are not responsible for forwarded e-mails. If you no longer wish to receive e-mail communications from the Montreal Section (your section) of ASQ, please visit your ASQ account to unsubscribe or reply to this message, indicating Opt Out in the e-mail body and in the title.

Keep in mind that by doing this you will no longer receive ANY correspondence from your section. If you are concerned about too many emails, ASQ has suggested limitations about how many e-mails may be sent to the section membrs each month. This does not extend to career notifications.